“Clients offer praise for [Brand Networks’] proprietary Optimize Now algorithm and its customer service...”
Companies with deep social ad needs seemingly have a vast array of options when it comes to choosing a social ad tech provider. But according to the independent analysts at Forrester, “...in reality, only a few heavy hitting vendors manage the big budgets."
Brand Networks is among those vendors, and one of only two ad tech vendors in social advertising to be named a “Leader” in this deep-dive analysis.
What does it take to meet the needs of today’s enterprise-class social advertisers?
Forrester evaluated vendors in this space by 36 unique criteria, which they group into three high-level categories: Current Offering, Strategy, and Market Presence.
Brand Networks achieved the highest score possible in 16 of those criteria, including:
- Product Vision
- Data Importing and Exporting
- Dashboards and Reporting
- Planned and Launched Enhancements
- Social Networks Syncing
- Social Media Management Solutions (Integrations)
- Measurement & Optimization Solutions (Integrations)
- Business Intelligence Platforms (Integrations)
- CRM Suites (Integrations)
- Other Technology (Integrations)
- Client Media Spend
Find out why Brand Networks was named a Leader, and learn how to make the right choice when selecting a social advertising technology vendor.
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